Dynamic lists offer an easy way to automate and keep your email subscriber lists up to date, but most marketers forget to use them. When marketers first start using Pardot, they quickly learn how to create static lists. With static lists you can quickly add and remove prospects without constraints. With only a small number […]
I know you are in a hurry. You have a thousand tasks to get done today. I also bet that spending time on your landing page validation is not on your to-do list. When you do have time to spend on landing pages, you are thinking just about design and content. Research shows that you […]
All you mild-mannered Pardot users put down your tea and prepare yourself for a shocking announcement. You have untapped superpowers, Page Action superpowers to give your marketing automations x-ray vision about your prospects. But… before you start wearing a costume to work (remember, no capes!), let’s get you familiar with two key page action powers. Remember, […]